The Big Picture: Place-based environmental organizations, parks, preserves, and land trusts have an unprecedented opportunity to build new relationships and ways of communicating with potential supporters and visitors. Through mobile technology, visitors can be empowered to learn about these special places through location-aware, interactive mobile apps that help visitors understand, interpret, and value the world around them.
The Details: Through qualitative and quantitative research, Coravai has created a market scan and pilot product plan for the National Estuarine Research Reserve System to leverage mobile technology. This document describes opportunities and considerations for place-based organizations wishing to develop a mobile strategy, and offers practical advice to move forward. Please get in touch if you’d like to get a copy of the report or hear more about how your organization could leverage mobile technology.
Coravai’s Role: Market research and thought leadership around innovative mobile learning environments, which resulted in a soon-to-be-released report on the opportunities for place-based environmental organizations.
Results: The project scoping plan is complete and we’re eagerly waiting to hear about the next stage of product funding.